BM Desk:
Electronics company Walton released new models of single door all-rounder refrigerators in the domestic market but its broader eyes are on the Asian market.
Walton claimed that these models are suitable for use in small families, bachelors, pharmacies, hospitals, hotels, resorts, restaurants and shops.
The local multinational electronics giant is producing lucrative designs and models of single door refrigerator with different capacities, ranging from 50 to 225 liters, at state-of-the art fridge manufacturing plant at Walton headquarters in Chandra, Gazipur.
According to Walton, the single-door model refrigerator has more usable space than other models. This fridge has 90 percent normal refrigeration section and 10 percent freezer section.
In addition, these models of refrigerators are 30 percent more energy saving than a regular fridge of the same size.
Walton Refrigerator’s Chief Business Officer Tofail Ahmed said, “these models of refrigerators have great demand in pharmacies for storing medicines.”
He noted that the market share of single door refrigerators in South Asian countries is about 75 percent. Walton has already exported a large amount of single door refrigerators to Asian countries. Walton’s highest exported refrigerator model is single door.
He expected that the Walton single door refrigerator would become a hot cake for the domestic buyers.
Walton Refrigerator Research and Innovation Center’s Head Azmal Ferdous said, the single door refrigerators are specially designed. ‘Silver Clean++’ technology is being used in this model. This technology automatically prevents harmful bacteria into the refrigerated food. And, world-wide recognized fully environment-friendly R600a refrigerant and optimized cooling circuit are used in this model of refrigerator, which resulted in saving huge energy. The body of the fridge has an onion tray on the stand. Onions and potatoes can be easily stored in it.
Walton’s single door refrigerator also acquired the most accepted UL certificate of the United States. The UL testing and certification ensure that an electrical product satisfies the safety requirement to enter the US and Canadian markets.
At present, Walton is manufacturing and marketing more than 10 models of single door refrigerators with 4 plus different designs in the domestic market. Prices of these fridges are set between Tk14,990 and Tk30,000. Customers are getting a one year replacement facility with a 12-year guarantee on the compressor.
Under the ISO certified service management system, Walton is delivering swift and best after-sales service to users through 83 service centers across the country.
