ROYAL ENFIELD CELEBRATES ONE YEAR IN BANGLADESH

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ROYAL ENFIELD CELEBRATES ONE YEAR IN BANGLADESH

ROYAL ENFIELD CELEBRATES ONE YEAR IN BANGLADESH WITH NEW CLASSIC 350 AND METEOR 350 LINE-UP

February 16, 2026, Dhaka, Bangladesh: Royal Enfield, the global leader in the mid-size (250cc–750cc) motorcycle segment, today marked the first anniversary of its operations in Bangladesh with the launch of the new Classic 350 and Meteor 350, reinforcing its long-term commitment to the market and to the growing community of riders in the country.

To commemorate this milestone, Royal Enfield has launched a limited-run Classic 350, created exclusively for Bangladesh. Celebrating the country’s vast landscape and iconic geography, the  colourways are named after popular cities and landmarks — Dhaka Amber, Comilla Black, Rajshahi Red, and Sundarban Green. Each variant reflects a unique character inspired by its namesake, while staying true to the Classic 350’s timeless design, craftsmanship, and unmistakable Royal Enfield DNA.

Alongside the anniversary Classic, Royal Enfield also introduced the Meteor 350, the brand’s modern cruiser that blends relaxed ergonomics, refined performance, and contemporary styling. In Bangladesh, the Meteor 350 will be offered in four variants such as the Fireball, Stellar, Aurora and Supernova in seven stunning colour schemes, catering to a wide spectrum of riding preferences and personalities.

Both the Classic 350 and Meteor 350 are powered by Royal Enfield’s proven J-series 350cc engine, known for its smooth performance, refined ride quality, and everyday usability, making them well-suited for both urban commuting and long-distance riding.

Globally, Royal Enfield is underscoring its focus on accessibility, quality and sustainable growth in the market. All the newly launched motorcycles will be rolled out from the local manufacturing facility, further strengthening Royal Enfield’s footprint and operational capabilities in the country.

Speaking on the occasion, authorised distributor of Royal Enfield motorcycles in Bangladesh, Mr. Taskeen Ahmed, Vice Chairman of IFAD Motors, said, “Completing one year in Bangladesh is a significant milestone for us. The overwhelming response from riders and enthusiasts has created more excitement around the brand. The anniversary editions of the Classic 350 and the expanded Meteor 350 line-up are our way of celebrating the ever growing riding culture in the country, while reaffirming our commitment to delivering pure motorcycling experiences.”

IFAD Motors is the authorised distributor of Royal Enfield motorcycles in Bangladesh backed by local manufacturing and enhanced sales & after-sales network. IFAD has undertaken a number of rider-focused initiatives, fostering a growing community of passionate motorcyclists across the country.

With these launches, Royal Enfield continues to strengthen its journey in Bangladesh, staying true to its philosophy of Pure Motorcycling while celebrating local identity and rider aspirations.

This launch event was also attended by IFAD Group Chairman, Vice Chairmen, Group Managing Director, invited distinguished guests from the Corporate Houses, Banks, members of the Biking Community and Royal Enfield Riders.

For further information, please contact: IFAD Motors Limited (Hotline: 16598, e-mail id: support.re@ifadgroup.com)

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