Ahead of Eid-ul-Adha, Prime Bank PLC has introduced what it says is Bangladesh’s first Bangla QR-based cattle purchasing system, allowing customers to buy sacrificial animals digitally without carrying cash.

Under the new initiative, customers can visit selected cattle farm including, Eshan Cattle Farm of 100 feet gorur haat, Mymensingh Agro Farm of Mymensingh and Samarai Cattle Fardm of plot-1673, Rampura, Staff Quarter Road, nondipara and choose their preferred cattle and make payments instantly by scanning Bangla QR codes through the bank’s MyPrime app. The service is aimed at making cattle purchases faster, safer and more convenient during the busy Eid season, when large cash transactions are common at livestock markets.

This move is part of Prime Bank’s broader push to expand digital financial services and encourage cashless transactions in Bangladesh. By bringing Bangla QR payments into the traditional cattle trading process, Prime Bank hopes to reduce security risks associated with carrying cash while also improving the overall buying experience for customers.

The initiative reflects the growing adoption of digital banking solutions in the country, particularly during major festivals when transaction volumes increase significantly.

With the launch of the Bangla QR-based cattle purchasing system, Prime Bank continues to position itself as a technology-driven financial institution focused on modern banking solutions and customer convenience.