BM Report:

Renowned actress, Nusrat Imrose Tisha has recently been appointed as the Brand Ambassador for this leading household brand.

The signing ceremony, held at the Gulshan-1 headquarters of Reckitt Benckiser (Bangladesh) PLC, marked the official agreement between Nusrat Imrose Tisha and Harpic recently.

In her role, she will act as a goodwill ambassador, driving initiatives to promote toilet hygiene awareness and foster business growth in Bangladesh while upholding Harpic’s image as the leader in the Toilet Care Category.

Among the attendees were Vishal Gupta, Managing Director of Reckitt Benckiser, Sabrin Maruf Tinni, Marketing Manager, Tabasser Ahmed, Senior Brand Manager, and Rakib Uddin, External Affairs Manager, alongside Harpic Brand Ambassador Nusrat Imrose Tisha and senior officials from Reckitt.

Expressing her enthusiasm, Nusrat Imrose Tisha stated, ” I am confident that our collaboration will not only enhance Harpic’s business but also contribute to the betterment of society through its various social development initiatives.”

It brings myself great pleasure to serve as a brand ambassador for Harpic, she concluded.

Sabrin Maruf Tinni, Reckitt’s Marketing Manager, emphasized that her appointment is a significant milestone as the first Bangladeshi ambassador for Harpic and the first female media personality to represent the brand.